Business strategy and marketing – especially related to cutting-edge technologies that have the potential to improve the world – get me energized.
You could say I’m a techno-optimist. I’ve always been excited about robotics, flying machines, space, and science in general.
I have more than a decade of experience as a marketing leader at various startups bringing cutting-edge tech products to new markets related to drones, aerospace, AI, and more.
A lot of the customers I’ve worked with are leaders in industries that are essential to our way of life: from utilities and transportation, to public safety and defense, to construction and telecom, and more.
How It Started
I grew up in the Bay Area, went to college in San Diego to study Business Management and Psychology, and currently reside in the Los Angeles area. I have been working at early- to mid-stage tech startups for most of my career.
notable skills I’ve developed:
Leading strategy and execution of go-to-market plans for cutting-edge technology companies
Crafting simple, impactful messaging about complex products for enterprise, government, and consumer audiences
Building trust with large, risk-averse enterprise customers with new technology (crossing the chasm)
Creating marketing programs from little or nothing at the seed stage of a company and scaling to later, larger phases of business growth
Building, training, mentoring, and leading teams that are effective, autonomous, and well-rounded
Molding brands and company founders into industry thought leaders that punch well above their weight class
How It’s Going
I’m currently devoting my time and energy to my role as Head of Marketing at Aerodome. When I’m not doing that, I’m spending time with people that I can learn from and on projects that energize me.
Recent Experience
Here’s what people I’ve worked with have said about me
-
Erik is a highly skilled and experienced cross-functional leader with a relentless pursuit of excellence. He is always willing to go the extra mile to help others, and he has a proven track record of success in delivering results.
I had the pleasure of working with Erik at Skydio, where he played a key role in the marketing team. He was responsible for developing and executing marketing campaigns that resulted in immediate ROI and positive reception from my customers. He also worked closely with other teams to ensure that our marketing efforts were aligned with our overall business goals.
Erik is a highly effective communicator and collaborator. He is able to build relationships with people from different departments and get things done. He is also a great problem solver and is always willing to go the extra mile to help his team succeed.
I highly recommend Erik for any leadership role in an organization. He is a valuable asset to any team, and he would be a great addition to your company.
-
Throughout our years working together across marketing teams at DroneBase and Skydio, Erik consistently showcased remarkable leadership qualities that inspired everyone around him. His strategic insights, clear communication, and ability to steer projects in the right direction were instrumental in achieving our marketing goals. His guidance and mentorship not only elevated our team's performance but also fostered an environment of growth and collaboration.
Erik is an exceptional individual whose dedication to his work is second to none. His strong work ethic and attention to detail were evident in every project he took on. Despite managing multiple projects simultaneously, he consistently delivered high-quality results within deadlines, demonstrating an unparalleled ability to balance priorities and maintain a standard of excellence.
What truly sets Erik apart is his exceptional teamwork and collaborative spirit. He acted as a leader, contributing to a positive and inclusive work atmosphere in both organizations, fostering a sense of unity that greatly benefited our team dynamics. His willingness to go the extra mile to support colleagues, share insights, and lend a helping hand truly exemplified the qualities of a leader. I highly recommend Erik and would jump at the opportunity to work with him again.
-
I had the pleasure of working with Erik during his time at Skydio after I transitioned to supporting the Marketing team as a Marketing Design Producer. Erik has always been incredibly proactive, positive, insightful, and all-around fantastic teammate. As a producer, I highly valued that every time we met to review design needs for upcoming products and launches he came prepared with key items needed and prioritized to make it easier for discussion. Erik's insight into messaging strategy and empathizing with customers was incredibly helpful to me as a producer to communicate to our design team on what was needed to have the most impact. Erik is incredibly determined, driven, empathetic, insightful, and any team would be stronger with him on it.
-
Working with Erik at Skydio has been an absolute pleasure. His constant professionalism, leadership, and deep marketing expertise are tremendous assets that could help improve any team. Erik's guidance and mentorship have been invaluable to me, helping me navigate complex projects for the first time, while building solid Product Marketing fundamentals. His ability to lead cross functional teams towards a common goal is very apparent when you see the quality of work he delivers on a consistent basis. Would love the opportunity to work with Erik again in the future.
-
What I admire about Erik is his ability to take big ideas and break them down into actionable steps. In our time working together he was a beast at launching new products, mapping out strategies with well thought out positioning and strong messaging to back up his plans. This made life insanely easy for me. In terms of collaboration, Erik has a gift of digging into the data to help guide direction and lead. He is a well-versed marketer and a secret weapon to any GTM strategy.
-
I had the pleasure of working with Erik during his time at Skydio. His ability to craft compelling messaging that effectively translates complex bleeding-edge technology into tangible business value is truly impressive.
Erik's extensive experience in marketing to enterprise, state, and local as well as federal government customers made him a great fit for Skydio's focus on the enterprise and public sector segments. His deep understanding of cloud services and subscription business models further enhanced his ability to drive successful go-to-market strategies and campaigns.
One of Erik's greatest strengths lies in his leadership skills. He excels at leading cross-functional efforts, ensuring collaboration and execution across teams. His self-motivation and adaptability enable him to thrive in fast-paced environments, making him an invaluable asset to any organization.
Throughout our time working together, Erik consistently delivered high-quality sales and marketing content that resonated with target audiences. He conducted thorough market research, assessed market opportunities, and developed pricing and packaging strategies that aligned with business objectives. Moreover, he played a pivotal role in successful product launches, ensuring that all go-to-market stakeholders were properly enabled.
-
Erik managed me directly in 2017-2018 as the Head of Marketing at DroneBase, and I can say without hesitation that he was the best manager I've ever had. Thoughtful, attentive, creative, and precise, he has an innate ability to oversee and execute on cross-functional marketing campaigns without missing a beat. As a manager, he was an absolute joy to work with - I was always offered freedom to own projects, while he was always at the ready to offer insight, direction, and encouragement when needed. Erik's passion for his work extended far beyond the marketing team itself, too: whether it was facilitating team-building exercises or offering a second opinion on another department's efforts, Erik is always at the ready to show up and support the organization as a while. Anyone who has the opportunity to be managed and advised by Erik is truly lucky - not only will you will grow as a professional, but you'll likely have a lot of fun along the way.
-
Erik is an all star with a combination of work ethic, dedication, and drive that is rare to see in the workplace. I had the pleasure of working with Erik for over 3 years at DroneBase, collaborating on several different projects. He was full of game-changing ideas that helped DroneBase grow year over year, and was ridiculously efficient with the limited marketing resources he had to work with. Other than being a marketing guru, his extensive knowledge of health, wellness, and fitness has helped me and others colleague grow tremendously outside of the workplace. I'd love the opportunity to work with Erik again, he's an A+ addition to any team.
Accomplishments
Organized cross-functional launches of cutting-edge, category-defining products
Executed marketing plans with budgets ranging from Seed stage startups to later-stage, highly-funded companies.
Collaborated with sales leaders to launch effective enablement programs for worldwide sales force
Represented companies many times on stage and online for speaking engagements
Assisted founders with fundraising efforts amounting to many millions of dollars
Secured recognition for companies in top-tier publications via articles and awards
Rebranded multiple companies from the ground up
Launched inbound and content marketing programs, securing many high-value customers
Details and names have been omitted for public viewing due to confidentiality and respect.
Skydio is the U.S. leader in the design and manufacturing of small drones and the world leader in autonomous flight software.
Skydio leverages breakthrough AI to create the world’s most intelligent flying machines for use by enterprise and government customers.