Business strategy and marketing – especially related to cutting-edge technologies that have the potential to improve the world – get me energized.

You could say I’m a techno-optimist. I’ve always been excited about robotics, flying machines, space, and science in general.

I have more than a decade of experience as a marketing leader at various startups bringing cutting-edge tech products to new markets related to drones, aerospace, AI, and more.

A lot of the customers I’ve worked with are leaders in industries that are essential to our way of life: from utilities and transportation, to public safety and defense, to construction and telecom, and more.

 

How It Started

I grew up in the Bay Area, went to college in San Diego to study Business Management and Psychology, and currently reside in the Los Angeles area. I have been working at early- to mid-stage tech startups for most of my career.

notable skills I’ve developed:

  • Leading strategy and execution of go-to-market plans for cutting-edge technology companies

  • Crafting simple, impactful messaging about complex products for enterprise, government, and consumer audiences

  • Building trust with large, risk-averse enterprise customers with new technology (crossing the chasm)

  • Creating marketing programs from little or nothing at the seed stage of a company and scaling to later, larger phases of business growth

  • Building, training, mentoring, and leading teams that are effective, autonomous, and well-rounded

  • Molding brands and company founders into industry thought leaders that punch well above their weight class

How It’s Going

I’m currently devoting my time and energy to my role as Head of Marketing at Aerodome. When I’m not doing that, I’m spending time with people that I can learn from and on projects that energize me.

 

Recent Experience


Here’s what people I’ve worked with have said about me

Erik is an exceptional leader who knows how to make an impact and get things done. I had the pleasure of working with him on our executive team and directly, launching multiple products. Erik’s approach and execution implemented tactics that transformed the presence and captured the attention of the industry. He’s passionate about any task given to him - you can tell it shows when his work exceeds expectations time after time! If given another opportunity to work and collaborate together again, there is no doubt whatsoever that I would seize it.
— Joshua Lederman, VP Product at Slingshot Aerospace
I have had the pleasure of working with Erik extensively over the past 2 years at DroneBase. I have seen him thrive in the many phases that an early stage startup goes through. Erik is very professional, he has gracefully championed marketing DroneBase with our Clients, Pilots, and Investors at times with little resources. He is not only very skilled at using those limited resources but also stretching them so that DroneBase gets the most benefit we can. This is the part that makes me proud to work with an individual like Erik - trust. I can always trust him to crush on delivering value for the business, acquiring leads, converting pilots, building our reputation, and allocating funding appropriately....that is hard to find, all with a smile! I would recommend, and enjoy working with Erik any day.
— Suman Nichani, VP Product at DroneBase
I have had the pleasure of working with Erik on several startups, and I could not speak more highly of him. He is very professional to work with, has lots of great ideas and is extremely dedicated. He goes above and beyond to help the business succeed. He is a very valuable asset to have on your team and I could not have imagined growing my companies without his help. I learned many things from Erik and will always value everything he has ever done for me. I don’t doubt that I will work with him again in the future.
— Travis Lubinsky, Entrepreneur & eComm Expert
I’ve had the pleasure of working with Erik in several capacities for nearly a decade, and I can’t say enough good things about him. He is incredibly intelligent, creative, entrepreneurial-minded, hardworking, and a natural-born leader. Sky’s the limit for Erik. I can only hope to continue to be able to work alongside him.
— Jordan Bowditch, Entrepreneur & Coach

Accomplishments

  • Organized cross-functional launches of cutting-edge, category-defining products

  • Executed marketing plans with budgets ranging from Seed stage startups to later-stage, highly-funded companies.

  • Collaborated with sales leaders to launch effective enablement programs for worldwide sales force

  • Represented companies many times on stage and online for speaking engagements

  • Assisted founders with fundraising efforts amounting to many millions of dollars

  • Secured recognition for companies in top-tier publications via articles and awards

  • Rebranded multiple companies from the ground up

  • Launched inbound and content marketing programs, securing many high-value customers

Details and names have been omitted for public viewing due to confidentiality and respect.